Saturday I spent the day learning to code at a free workshop hosted by Lighthouse Labs. I didn't do it because I want to become a programmer or build my own website from scratch (I have WordPress for that). I participated because after a long stint of sitting in an office under fluorescent lighting, wearing black polyester pants and answering... Continue Reading →

I AM WOMAN 25-54

In the world of marketing, virtually every company out there is dissecting me according to my interests, attitude and behaviour in an effort to connect with me and secure me as an end consumer. The problem is I’m sick and tired of being chased after like a dog with a bone. The monumental growth of digital advertising has... Continue Reading →

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